With the design of my card I wanted to balance simplicity with character. I had to avoid it looking over-designed (cluttered/too much info) as well as under-designed (boring/not enough info).
Finding this balance was the key and after countless variations this was the outcome.It's a simple yet interesting double-sided design. The most important information is visible, the removal of the info titles keeps the card from looking cluttered and allows it to look fresh and clean. The striking boarder in pink adds a pop of character making it memorable and easy to identify. A stack of cards creates a playful structure.
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